Introducing
PURE HomeRiver
The nation’s largest SFR property manager is here.
- PURE Property Management and HomeRiver Group have merged.
- 80+ offices across 35+ states, now united under one brand.
- National scale. Local teams. AI-native technology.
Looking for Your Account? We’re merging our websites. Access your account below.
Your neighborhood. Our priority.
Rental property ownership, without the stress.
Our property managers live and work in your community, so they know your neighborhood inside and out. When something needs attention, we respond quickly with clear communication and real solutions.
Local experts backed by 3,000+ years of experience and smart technology. We maximize your returns through proactive management and guarantees that protect your investment—whether you own one property or a hundred.
Find a Rental
Investors
Owning rentals should be simple and satisfying.
- Your local team knows your market and your goals.
- Behind them: 3,000+ years of experience and tech that keeps you informed.
- One partner, one platform, 25,000+ five-star reviews
Residents
A rental experience you can count on.
- Local managers who know your neighborhood.
- Responsive support when you need it.
- Clear communication from move-in to move-out.
Agents
Protect the relationship. Earn $750 per referral.
- Your investor clients need reliable management.
- Refer them to us and stay connected.
- $750 for every qualified referral.
Vendor Partners
Work with the best. Grow with the largest.
- We’re high-tech, high-touch, hyperlocal.
- We need trusted vendors who deliver quality work.
- Consistent volume, long-term partnerships.
Sell Your PM Company
Band together, build together.
- Ready for an exit that rewards your work?
- We’re the only seller-aligned acquirer in the industry.
- Your team gets career growth and benefits. 100+ acquisitions completed.
Careers
The only PM company on Inc.’s Best Workplaces list.
- Technology that makes work easier, not harder.
- Real career growth in a collaborative culture.
- We’re hiring.
